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Depending on the topic and the medium, each product can be a workhorse, serving multiple functions:
- Position the charity as an authority on giving and a partner in donor philanthropy
- Update donors about enhancements in the charity’s program
- Remind donors about tax-savvy giving techniques they may already know about but haven’t considered lately
- Identify giving strategies that stem from recent developments or news events
- Motivate charitable giving, with donor success stories and testimonials
- Strengthen the connection with the charity’s typical donor by offering useful giving tools
- Engage the next generation of donors with content that applies to their specific situation
- Overcome potential barriers to giving, whether they stem from financial concerns or family dynamics.
Brochures
PowerPoint Presentations
White Papers
Articles for Custom Publications (such as magazines, websites and newsletters)
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