Smart Giving Strategies, Inc. is a New York publishing boutique dedicated to providing charities with results-oriented communication to reach donors and advisers. We offer fresh insights and practical information that will inspire donations.
Written in plain English by leading financial journalists, our materials combine a conversational tone with sophisticated, magazine style graphics.
Depending on a client’s needs, we can supply content, graphic design, illustration research and printing services to convey the message in the medium of choice.
Our publications achieve the following goals:
- Promote additional contributions by strengthening charities’
connection with existing donors
- Interest new donors, including the next generation, in giving
- Educate both donors and advisers about cutting edge approaches
- Build an alliance with financial advisers, who have the capacity to foster or hinder donors’ relationships with a particular charity.
We also offer clients the economy and convenience of outsourcing two related services as a prelude or a complement to the editorial and graphic work that we do for them:
- Website design and updating
- Market research and strategic planning